October is Domestic Violence Awareness Month – Join The Allstate Foundation 2013 Purple Purse Campaign

I have asked a Guest Blogger-Jennifer Lamb-a friend of mine to write this post as she is an activist in this area of Domestic Violence and felt it would be most appropriate to hear her thoughts on Domestic Violence Awareness Month. This post is part of a sponsored campaign with The Allstate Foundation and MomSelect. All thoughts and opinions are my own.

Domestic Violence month

Domestic violence awareness and prevention are causes close to my heart. Someone close to me took her life after suffering silently through horrendous verbal and physical abuse. As part of my healing, I enrolled in a volunteer training for a women’s shelter as a way to increase my awareness and discover ways to help others in similar situations. For those in the RVA area, please check out http://safeharborshelter.com as a place to start. Donate, volunteer, reach out to your local shelter. Talking about Domestic Violence with our friends, sisters and daughters is crucial-make sure the women in your life know it is not acceptable and how to get help if they ever need it for themselves or someone else. The Allstate Foundation is providing a fabulous way to START THE CONVERSATION.

As part of Domestic Violence Awareness Month in October, Purple Purse, The Allstate Foundation’s symbol for domestic violence, proudly represents a woman’s way to escape the cycle of abuse by gaining financial independence. Now in its third year, The Allstate Foundation’s Purple Purse campaign has pledged to donate up to $350,000 to the YWCA for programs designed at assisting survivors of domestic violence and other women in need.

There are many things that affect a woman’s decision to remain in an abusive relationship. Money is often one of the most influential factors that keeps someone from getting out.

  • Domestic violence affects one in four women in their lifetime – that’s more women than breast cancer, ovarian cancer and lung cancer combined.
  • A majority of Americans agree that domestic violence is tough to talk about. More than one-third of Americans have never discussed the issue with family or friends.
  • Lacking financial knowledge and resources is the number one indicator of whether a domestic violence victim will stay, leave or return to an abusive relationship.
  • For every purple purse passed through the end of October, The Allstate Foundation will donate $5 to YWCA. We’ll give up to $350,000 for programs aimed to help domestic violence survivors and stop the cycle of abuse.


Visit PurplePurse.com to follow the purple purses on their journey around the country, track the YWCA’s progress toward their goal to earn $350,000 from The Allstate Foundation and get tips to help you start talking about domestic violence.

Domestic violence is something we all need to talk about. Passing the purse will spur conversations about how to help will increase awareness among friends, families and communities. 

If you don’t get your hands on one of the purple purses that are being passed around the country, you can still help by going to www.purplepurse.com and sharing a virtual purple purse. Each time a virtual purple purse is shared or re-shared, we’ll make a $5 donation to YWCA. Register Virtual Purse Code 0030 and let’s track this purse!!!!!

Thank you so much for participating in this very important campaign. Check out the Purple Purse Campaign on Facebook too.
Jennifer Lamb

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